Rewards, loyalty cards and membership cards are fundamental for many businesses in the retail industry. They prove a popular choice for shoppers who are fuelled by the element of saving money or being rewarded by a bespoke or exclusive offer or incentive.

Contactless card use is increasing across the retail sector, with companies striving to create ease of access to customers when shopping in store. Supermarkets, clothing stores and other retail establishments have integrated loyalty cards to give customers a more efficient and personalised shopping experience.

Reward cards can be designed for a number of purposes, from accumulating loyalty points to personalised discounts based on what customers purchase and are a reputable solution to increasing interest in your brand and developing a loyal brand following.